OUR: An Essential Tool for Unions

Responsible leaders know that employee satisfaction is critical to organizational success. Union leaders leverage the OUR app as an engagement tool to ensure that their members are included in decisions that impact them. When employees feel heard, the result is greater loyalty, productivity and lower turnover and absenteeism.

Engagement on OUR gets critical players involved at the onset of decision making and outside of collective bargaining. OUR is a communication tool that is easy to use, provides a reliable platform to survey members on decisions that impact them in their jobs and their life.

Involving employees in decision-making creates greater buy-in, even when union leadership is forced to make unpopular decisions. Feeling heard reduces frustration, decreases disruption in the workplace and allows workers to focus on their jobs.

With OUR, your logo is on the app, creating a branded, exclusive digital environment that supports in-person, remote and hybrid engagement. Organizations using the platform are led by moderators, such as Union leaders or spokespeople, who generate informational polls and postsnthat are embedded into one continuous content feed. The moderator can post polls with visuals to the entire community (all management and workers, for example) or target a specific group (e.g., managers/supervisors, administrators, retirees or part-timers) to gather a 360° perspective.

As a user interacts with content, the system keeps track of their answers compared with the rest of the community, allowing people to see what their co-workers think in real time. The platform also provides:

• An immersive user journey through data visualization, animations, and responsible AI

• Anonymity for users, though they have the option to reveal their identity

• The option to change a vote as opinions evolve

• Filters that allow for granular reporting of demographics, such as age, ethnicity and gender identity

Moderators can gather sentiment from workers on the job, out in the field or in-person during Union meetings to gather input on substantial topics such as benefits, project deadlines and new strategies.

The OUR platform facilitates employee outreach and staff feedback any place, any time to connect leaders and members in a more human way.